Writing sample of a blog post I wrote for a B2B corporate events business called Original Genes. This blog was written for employees in People + Culture, HR or Management roles to inspire them with ideas for their next team-building activity.

I wrote the blog targeting the long tail keyphrase 'creative team-building activities'. I chose this keyphrase to reflect the unique value propostion of Original Genes, which specializes in hosting paint parties and workshops.

I optimized the content with best practices, including using the keyphrase in high-value places such as the title tag, meta description, slug, H1, first paragraph of the content and throughout the blog. I formatted the blog according to appropriate heading tags and including links to relevant pages on the site to support an internal linking strategy.

Keyphrase: creative team-building activities

Title Tag: 6 Creative Team-Building Activities For Your Next Corporate Event

Meta Description: Planning your next corporate events? Here are 6 creative team-building activities to inspire you. Read the blog to learn more.

Slug: creative-team-building-activities

6 Creative Team-Building Activities to Inspire Your Next Corporate Event

So, you’ve been tasked with planning your company’s next team-building event - a role that sounds simple but comes with the responsibility of finding an activity that’s as fun as it is productive.

Team-building activities are excellent ways to spice up your workplace culture, create engagement with employees and build an environment people look forward to.

While you’re likely familiar with the typical bonding events, like planning a volunteer day, going bowling or doing an escape room, perhaps you’re searching for something outside the box.

Maybe you’re looking for an activity that will spark creativity, encourage conversation and let your team members unwind for an hour or two.

Well, you’re in luck because we’ve got just the creative team-building activities for you.

Here are 6 Creative Team-Building Activities to Inspire Your Next Corporate Event:

1. Paint Workshop

There’s nothing like putting paint on canvas to get those creative juices flowing. Planning a paint workshop gives your team the freedom to express their inner artist how they see fit. It’s creative, expressive and suitable for all levels!

Imagine a long table with your staff sitting side by side, vibing to good music and creating art. People are talking and enjoying each other’s company. Sounds ideal, right? (You could also take this virtual, and have your team on a company-wide Zoom call).

For some added structure, plan a guided paint workshop that takes each person through step-by-step instructions to complete a specific painting. You get to pick what you want the team to paint and leave it up to them to follow along.

The best part of a paint workshop is how diverse it is. You’re not restricted to only canvas. Why not have your team paint a tote bag, a one-of-a-kind mug or even a brand new pair of sneakers they can make their own?!

They’re guaranteed a great time and will leave the event with something to take home!

2. Candle Making

Maybe painting isn’t for you. No worries! Have you ever thought of a candle making class?

This is the ultimate creative team-building activity. It’s hands-on, easily personalized and smells fantastic.

Your team learns a new skill and creates personal candles based on their scent preferences. Let them choose the notes they want their candle to exude - whether it’s calming lavender or festive peppermint - and have a memento to take home with them!

3. Wood Burning

Wood burning is a great idea for your next creative corporate event, and we bet your team hasn’t done it before!

Typically a guided class, wood burning teaches groups to burn custom designs into small pieces of wood. It could be a lovely flower design, initial or symbol.

This one is fun because it’s unique and lets your team flex their drawing skills in a fresh new way.

4. Paint and Plant

Let’s get back to painting basics but with a twist! A paint and plant team-building activity is a two-in-one.

Get your team members to paint a clay pot using their creativity so each one is unique in colour and design. Then, have the team work together to plant fresh flowers into their brand new pot.

Not only do they get to leave with a new plant but you guys get to watch them grow as a team!

5. Pumpkin Carving

More of a seasonal activity, pumpkin carving is a great corporate team-building event for companies of any size!

Get your staff ready to roll up their sleeves and get messy with this one.

To really make it fun, turn pumpkin carving into a collaborative event where teams work together! It’s a great way to intertwine departments that may not connect much during the workday. You could spice it up further and turn it into a friendly contest.

You’ll be left with tons of spooky pumpkins to commemorate your team-building day.

6. Live Customizations

If you’ve already planned team-building activities but want to add a creative aspect, try live customizations!

Picture your team enjoying your planned activity, with an artist who customizes items on the spot.

There is lots of diversity in this event, as you get to choose where and what you want the customizations to be. The options are truly endless.

Plus, you can bring this creative event to any place that you’ll be. It could be in-office, at an indoor roller skating park or a corporate retreat. It’s up to you!

Book a Creative Team-Building Activity with Original Genes

Liven up your company’s next corporate event with a creative team-building activity! It’s an excellent strategy to make your bonding time entertaining and productive. Your team will have the opportunity to socialize with each other, build relationships, strengthen trust and make art together.

For an ultimate creative team-building day, book a workshop with Original Genes.

Original Genes is a leader in the corporate event space. We specialize in hosting in-person and virtual paint workshops and live painting customizations at events.

We work with leading brands like Snapchat, Peloton and Hudson's Bay.

Get in touch with us to discuss ideas for your next creative team-building activity!