Writing sample of a three sequence email campaign I wrote for a B2B Corporate Events brand called CURA. The email campaign is written as outreach to B2B companies with the intention of having them book a consulation with CURA.
Email 1
Subject Line: Get discovered at trade shows without the hassle of planning!
Hi [Name],
Are you looking to build your brand presence at in-person events? Meet CURA, a corporate events solution designed to help B2B brands get discovered at trade shows.
We understand planning and organizing event attendance takes hustle, especially for brands with limited resources.
At CURA, we handle it all for you:
- Access our team of expert Event Managers
- Attend the right industry events for your business
- Get your brand noticed without the stress of planning
If you’re interested in attending trade shows and need help with the logistics, we’re here for you!
[Book a Consultation]
Email 2
Subject line: Need a bigger events budget? We got you.
Hi [Name],
Allocating resources to your corporate events budget is necessary for brand visibility and growth, but can be challenging with a limited budget.
We’ve worked with B2B brands that face similar hurdles - they wanted to prioritize events but needed financial help.
Our team of experts swooped in by crafting their application for the CANExport SMEs Grant. With our help, they secured a grant of over $20,000 for their events budget!
Resources like this exist if you have the right support. At CURA, we’ll handle the paperwork on your behalf so you don’t have to.
Learn how our team will unlock event funding for your business. Book a call and let’s connect!
[Book a Consulation]
Email 3
Subject Line: Let’s make your trade show experience smooth sailing
Hi [Name],
Planning and organizing trade show attendance can be overwhelming, especially with competing priorities and resources.
At CURA, we make the process seamless by handling the behind-the-scenes workload so you can attend, network and shine at corporate events without the planning stress.
Our team of Event Managers handles the process in its entirety from:
- Strategizing the best events for your business
- Coordinating and communicating with vendors
- Organizing your booth, marketing material and swag
If you’re interested, book a free 15-minute consultation with us and let’s chat.
[Book a Consultation]
